Recommended Agency

text controls: text only | A A A

Excited to put into practise some of the advice @ValuableContent gave at their workshop for @Bristol_Media yesterda… https://t.co/25ATyDykJC, posted 2 months ago

RSS feed icon What is RSS?

blog.

articles tagged with: site-launch


Displaying all 3 articles

Who's Hungry for Reading?

Who's Hungry for Reading?

We're very excited to have launched a charity microsite for MS Ireland and it's been seriously good fun! The site is vibrant and energetic which perfectly reflects the excitement of MS Ireland's upcoming READaTHON.

The month long event kicks off on October 12th 2012 and is their biggest fundraising event. It was 25 years ago that the late, great Roald Dahl launched the first campaign. Ever since then the MS READaTHON has been encouraging young people to read while raising much needed funds for services to those living with Multiple Sclerosis in Ireland. The concept is straightforward; Children are sponsored by family and friends to read as many books as they can in one month, it's simple but extremely effective.

With the design theme focusing on monsters that eat books we've gone back to our childhoods here at Focus and let our imaginations run wild! We threw in scratches, claws and bite marks, adding character and a sense of chaos. We have also emphasized the fun factor and encouraged interaction by embedding videos and games.

The site, just like the event, appeals not only to kids and teenagers but adults too. So, why not enjoy yourself and do a great thing for charity by getting involved? You’ll be glad you did!




Brand new site for MS Ireland

Brand new site for MS Ireland

Thrilled to bits! That's the reaction from our friends at The Multiple Sclerosis Society of Ireland to the launch of their brand new website yesterday!

The Society, one of Ireland's largest charities, work with people with MS, their families and carers, health professionals, students and others who are interested in or concerned about MS. We've been working with MS Ireland since 2007 - not only helping to create their main Society website, but several dedicated campaign microsites too - such as ReadAThon and Tea Party (with McVities). So we were excited to begin working with the Comms team on the structure and design of their brand new site earlier this year.

As well as making sure the web site would be engaging, contemporary and informative, we were briefed that it's key objective was to help create a community of users who could interact with the site and each other through it - providing users and viewers the opportunity to contribute, comment and collaborate on news and views surrounding Multiple Sclerosis.

Through a number of workshops and presentations, the site began to take shape; the creative phase concentrated on site design, navigation and the organisation of information which included introducing 'real life' signposts helping direct visitors to information relevant to them. The administration system that manages the site has been given a complete overhaul to the latest version of Quantum - our bespoke, Rails based content management system. The web site has also benefited from a number of functional improvements  including a brand new and enhanced events calendar, which not only features a far more engaging interface, but also invites users to submit their own events.

The site also includes national and regional blogs updated by geographical editors, five separate blogs with editorial content from the different teams at MSI and user polls - helping get real feedback on important issues from real users.

It's been a brilliant experience working with the team at MSI, and we're so pleased to have this site as part of our portfolio.

Best go and take a look then! www.ms-society.ie

Looking forward to working with the team again on their next campaign site… look out for more on this soon.

"We are thoroughly delighted with our new website. We wanted something brighter, more modern and interactive and which reflected the care and support our organisation provides to people with MS. Focus were wonderful throughout the project, listening to our needs and building on those to give us exactly what we wanted."
Taragh Donohoe
Communications Manager, MS Ireland




Opening the door to the new Trade Store!

Opening the door to the new Trade Store!

It's been a very busy month for us all at Focus Towers! We've had a number of client websites going live and excitingly today we have launched the Trade Store for our long term client Barriers Direct. This has been a great project for us to sink our teeth into; it's given us the challenge of creating a sub brand which is part of the Barriers Direct family whilst having a sense of being its own entity. We've also had to tailor the site to a very specific audience making it as useful as possible for our target audience to get the service they need. The technical demands of the project were also high - grouping all the many, many products into easy to navigate categories was a great challenge. We're really pleased with the result! Take a look and let us know your thoughts.

Created on Tuesday March 22 2011 02:24 PM


Tags: website blog bristol focus social-media trade-store construction site-launch


Comments [0]