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January 2016


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2016 Design Predictions

2016 Design Predictions

Whenever I stop by to see my parents, I am reminded of how far I've come (and I don't mean geographically). There is a framed school project piece of mine that hangs proudly on their wall. I remember feeling that was well deserved at the time. Now though, I'm convinced it gets worse with each visit but even that doesn't date as quickly as websites can. It's frightening how fast web design moves, but with that comes a continuos flow of new and exciting trends and techniques to take on.

There are many factors that can change in web design; technology, user behaviour and other creative fields that can influence the web such as graphic design and fashion.

- Responsive Web Design (RWD)
It is so popular right now and will no doubt continue to be throughout the year. It serves the same HTML code to all devices and uses CSS to alter how the page appears on the device. It is also what Google recommends to build mobile-friendly websites. Many of the trend predictions featured in this list are most suited to RWD.

- Increase in UI Patterns
We've seen a lot of similar looking websites lately which many blame on RWD and the rise of WordPress. Take the hamburger menu for example, it has been criticised for being everywhere but this is also why it is so easily recognised by users. UI patterns are there to guide users through the experience, making it easy to navigate and the hamburger menu does just that. I think we'll see designers working hard this year to be the one to come up with the next popular UI pattern. This will no doubt result in a lot of visually inspiring attempts.

- Memorable Typography
We are no longer limited to a few system fonts. Services like Google Fonts and Typekit make custom fonts readily available and easy to use on the web. Expect adventurous experimentation with type to make a strong statement in design.

- Material Design: dramatic alternative to Flat Design
Like flat design except it uses shadow effects and the concepts of movement and depth in order to create designs that appear more realistic to the user. Material Design creates clean, modernistic design that focuses on UX.


- Flat Design with a Twist
It has been around for a while now but it looks set to stay for 2016 with a few differences to keep things interesting. A little like material design long shadows will bring more depth to flat designs. Vibrant colour schemes. Simple typography and ghost buttons will allow for functionality without distracting from the UX. Minimalism will reduce the number of elements and create a raw, tidy UI.

- HD Visual Assets
HD background images and videos on websites could well grow even stronger in 2016 due to increased bandwidth, wide browser support of HTML5 video, and ways to serve high resolution graphical assets selectively to devices with retina screens.

- Striking Custom Iconography and Illustrations
.jpg and .png files can result in a pixelated look on retina displays, which spoils the aesthetics of a website. Now though, there is wider browser support for Scalable Vector Graphics (SVG) and easily implemented icon fonts. The outcome? more web designs showcasing colourful custom illustrations SVG icons that remain crisp and engaging at any screen resolution.


Thinking of it now, my 'work of art' has gradually been demoted from hallway masterpiece to bathroom backdrop. Perhaps even a mother's love isn't strong enough to ignore the fact that design moves on quickly and unless you don't mind your hard work being tucked away, it's best to keep up!

 

Jordana Jeffrey
Jordana

Created on Tuesday January 12 2016 11:02 AM


Tags: website technology new-year web-design designtrends 2016


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